Advisory
Whether the room has a founder, an operator, or an investor — the work is the same. Most of the time, the problem someone brings me is not the actual problem. I walk in, map the gap between what they believe and what is true, and compress it into a clear direction.
Who this is for
What I do
Business model clarity
I catch the gaps founders cannot see from inside the business. Unit economics that hold at the aggregate and break at the segment. Revenue that looks like profit. The wrong problem being solved very well.
Fundraising narrative
Capital moves on conviction. I help founders find the true thesis buried under the pitch they rehearsed, then rebuild the documentation around it. Not to sound good. To say something true that investors can act on.
Distribution and market structure
I built the distribution network that now processes billions in African transactions. I work with founders and operators navigating the gap between how these markets appear in reports and how they actually work on the ground.
How to start
Most engagements start by referral. If you have been pointed here, book directly. If you are reaching out cold, send a short note first — what you are building, what the specific problem is, and who you are.